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SOLANA
Published:
22.11.24
Author:
F3
Updated on:
22.11.24
CATEGORIES:
Design
challenge
How do we localise one of the most iconic global Web3 brands, and get new builders active on-chain?
Our comprehensive full-service approach enabled Solana to achieve their international ambitions for the Superteam builder community initiative.
solution
To engage and activate developers globally, Solana launched the Superteam initiative.
We partnered with Solana to amplify their efforts through strategy, growth marketing, graphic design, web development, and animation.
In Germany, we launched Superteam DE, acquiring over 1,200 developers at 70% under the target CPA and onboarding 40 new projects. For Superteam UK, we created a sub-brand, produced 200+ assets, and achieved 807k audience reach, 4.5 million impressions, and 10k+ clicks via paid ads.
Our work led to 209 registrations, 44 entries, and 7 UK winners at the Hyperdrive Hackathon.
1,500+
Developers
Onboarded Under
70% target CPA.
5.5m
Impressions
Over 10,000 clicks
through from paid.
85+ Projects
Onboarded
Across DE
and UK
Unique
Merch
Powering Solana’s
lifestyle brand.
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